What Coaches & Marketers Don’t Tell You About Being a Solo Biz Owner…

If you’re like people I know, you want to share your expertise because what you do brings value to others.

You also want to increase your profitability - and be successful.

The market is full of advice on how to do it.

As a solopreneur for 18 years, and having coached many others, there’s one thing I know:

YOU are the most important part of your solo business.

Coaches and marketers talk a lot about who you are in the market.

They don’t talk about how to execute in a way that aligns with who you are…

Which doesn’t make sense.

After all…

As someone who has taken ownership for their income and life, aligning first with who you are, and how you work best will lead to better outcomes:

  • Productivity

  • Increased Confidence

  • Satisfaction

  • Higher Sales or Better Contracts…

For starters.

But most people don’t consider it, because it doesn’t occur to them.

Which is why people struggle to get the results they want.

So…

You spend days, weeks, months, or even years, allowing noise (I call it ODD Ideas, or Opportunities = Distractions in Disguise) to pull you away from your objectives…

Objectives related to your purpose or profit.

Time goes by, and you feel increasingly frustrated because you’re not where you want to be.

Then…

Confusion sets in:

  • Imposter Syndrome

  • Procrastination

  • The questions about who you are and what you’re purpose is anyway…

  • Wondering how you can be an expert and solve others’ problems, all the while having a low-level (or all-out) confidence crisis yourself.

I get it. I’ve been there.

But it doesn’t have to be that way.

You’re Already Hard-Wired for Success & Your Own Best Approach…

You just need to identify it, pair it with a plan, and partner with someone who can help you get the traction you want.

Someone who has experience helping people identify their “shortest straightest path” to get where they want to go.

Someone who can help you unlock your “superpowers” so you can get there faster…

That’s why I created BrandStrengths for Personal Brands™.

Being a solopreneur has unique challenges, unlike any other form of small business ownership.

It’s not merely a job or a business.

It’s a lifestyle and a choice.

Not everyone understands it… nor what it takes to be successful.

So…

If you’re tired of working with gurus who forget to include YOU in the process…

And you really just want answers, movement… and results…

Let’s talk.

Start here:

Get Your BrandStrengths™

You gave me the confidence I needed to take my next steps with conviction & purpose.

I now know how to leverage my partnerships and avoid common pitfalls in negotiating contracts. As a result my profitability keeps increasing.

-Chamisa Pavlina, Zirkus Design

You gave me power to believe in my greatness! This past month I was featured twice, one of which was in an international publication. I was offered an opportunity to coach in South Korea.

I’ve hosted several workshops, and have been offered a position as a trainer.

I’m now working on my keynote speech, and targeting government contracts!

Thank you!”

-Tanishia Slater, Star Wellness Group

I was struggling to convert interested people into actual clients. Over time the failed attempts became disheartening.

The week after I met with Wendy all three of the people I met for meet and greets signed up.

Her framework has been instrumental to our growth. Working with her has been invaluable to our business.

-Dr Maryrose Young, Sozo Lifestyle Medicine